New York Thruway Sponsor A Highway® Program

Build Your Brand Exposure

on the New York Thruway

Join the Sponsor A Highway® Program and receive positive exposure and branding 24/7 on the New York Thruway. Your signs will capture the attention of your current customers as well as hundreds of thousands of potential customers each day.

Brand Awareness 100,000’s
of impressions daily

Cost-effective 
brand promotion

Positive exposure 
and branding 24/7

Connecting brands
with communities

SUPERCHARGE YOUR BRAND EXPOSURE ON THE NEW YORK THRUWAY

New York Thruway Sponsor A Highway® Program

Average Daily Traffic counts (ADTs) reach upwards of 115,000 cars every day on some of NeYork’s busiest roadways (Thruway Authority, 2018). With the average vehicle carrying 1.passengers (OAAA, 2018), businesses that sponsor these areas are likely to receive over 207,000 impressions every single day.

New York Thruway Mainline Sign

For each segment sponsored, one litter removal sign with the sponsor recognition panel is placed on the shoulder of the highway, facing traffic within each one-mile segment. Signs are green with white reflective letters and measures 72″ x 48″ in size. Sponsor recognition panel measures 66″ x 18.”

Our art department will work with you to design your sponsor panel for the best visibility and exposure.

Signs are available on a first-come, first-served basis.

DESIGN YOUR SIGN

SPONSOR A HIGHWAY® NEW YORK THRUWAY

ACCOUNT MANAGER

For more information on sponsorship opportunities on the New York Thruway, please contact your local Account Manager Greg Wooden.

Phone: 800-200-0003 or 646-666-3068

SEND GREG A MESSAGE

Find our more about Sponsor a Highway® New York Thruway

Complete the form below to request further information from Greg Wooden