October 30, 2018
The Advantages of Being a Business with a Cause
In 2018, it is paramount for businesses to take a stand and support a cause. However, there are a few common questions that are asked by companies beginning this quest.…
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Adopt A Highway® News
Discover all the latest news about our products, services, and company culture on the official Adopt A Highway® blog.
October 23, 2018
Adopt A Highway® Vs. Sponsor A Highway® — What’s the Difference?
At Adopt A Highway Maintenance Corporation® (AHMC) we’re often asked, what’s the difference between sponsoring a highway and adopting a highway? Since this is a common question, it is essential…
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October 16, 2018
What it Means to be a Zero Waste Business
If achieving zero waste isn’t a part of your business to-do list, it should be. Waste costs businesses money and symbolizes poor design. As circular thinking is becoming popular, leaders…
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October 9, 2018
Three Benefits of Sponsoring a Highway
When you hear about the Sponsor A Highway® Program, you probably assume it is a government-operated program. Don't worry; you will find that this is a common misconception. Since few…
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October 5, 2018
Why Branding is Important for Your Business
Branding is a marketing practice in which a business develops a name, symbol or design that refers to a company and makes that company easily identifiable. It is about defining…
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September 27, 2018
5 Marketing Trends for Small Businesses to look out for in 2017
As technology advances, consumer needs evolve, and market share changes… marketing departments are being forced to evolve and re-evaluate their planning and marketing tactics as they go into each New…
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July 31, 2018
Sustainability and Success
You don’t have to operate with zero-waste, a recycling program, and environmentally friendly policies to be a sustainable business. Being a sustainable business means your company is working with conscious…
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July 24, 2018
B2B Sales
Sales drive business, after all, without sales there would be no cash flow. Whether you’re in a B2C or B2B business, the underlying work is still the same- sell something…
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July 24, 2018
The Future of Out of Home Advertising
Out of Home (OOH) ad spending is predicted to reach $33 billion by 2021, with a $7.7 billion increase in 2017 alone- as reported by OAAA (2017). The industry is…
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July 24, 2018
CSR and Today’s Business Climate
Corporate Social Responsibility (CSR) has been an evolving practice since the early 2000’s. It has now developed into a necessity for any business, regardless of size or industry. CSR creates…
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