About the California Sponsor A Highway® Program:

California Average Daily Traffic counts (ADTs) reach up to 365,500 cars every day on some of California's busiest roadways. With the average vehicle carrying 1.8 passengers, businesses that purchase a sponsorship in these areas are likely to receive upwards of 660,000 impressions every single day. That's the lowest cost per thousand (CPM) of any other advertising medium!

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The Sign:

For each segment sponsored, one litter removal sign with the sponsor recognition panel is placed on the shoulder of the freeway, facing traffic within each two-mile segment. Signs are teal with white reflective letters and measure 42" x 54" in size.

The sponsor recognition panel measures 21" x 45." AHMC's art department will work with you to design your sponsor panel for the best visibility and exposure.

California Ramps:

Ramp signs are placed along the on-ramp and off-ramp of major highways. They are slightly smaller than a regular sign, with the sponsor panel measuring 30" x 15".

Signs are available on a first-come, first-served basis.

Los Angeles DMA
2nd
13,629,631
3%
DMA Rank
DMA Population (Adults 18+)
Change 2010-2014
Market Demographics
34.9
$57,603
60%
52%
2
Median Age
Median Household Income
Employed
College Educated
Avg # Household Vehicles
Population Demographic
54%
7%
46%
13%
26%
White
African American
Hispanic (Ethnicity)
Asian
Other
Sources: U.S. Census Estimates 2014; 2010 Census; Scarborough Release 1 2014 Phoenix DMA, Telmar TOPS4TAB Jan 2015

 

Available Roadways:

  • Interstate 5
  • 280 Freeway
  • Interstate 10     
  • Highway 101
  • Interstate 15
  • Highway 580
  • Interstate 405   
  • Highway 680
  • Interstate 805
  • Interstate 880
  • Interstate 91

Additional roadways are available in certain areas, contact your local account manager for more information.   

*ADT = Average Daily Traffic


Looking for information or pricing in a specific area?

Reach out directly to one of our Southern California Account Managers below:

William Jones, Account Manager

William Jones

California Account Manager

Phone: 800-200-0003

Email: William@adoptahighway.com

Primary Areas:

San Diego & Orange County

Joe De La Riva, Account Manager

Joe De La Riva

California Account Manager

Phone: 800-200-0003

Email: Joseph@adoptahighway.com

Primary Areas:

Los Angeles

San Bernardino

Riverside

Cecilia Jennings, Account Manager

Primary Areas:

San Bernardino

Riverside

Cecilia Jennings

California Account Manager

Phone: 800-200-0003

Email: CJennings@adoptahighway.com


If an area or roadway you're interested in is not listed, please call or email us at 800.200.0003 or info@adoptahighway.com